Since I hit publish on my first novel almost 2 years ago. I’ve learned so much about the industry, both traditional and independent. In that time, I started part-time work in a bookshop as a marketer, I became Vice President of RWA, I wrote three more books… but published only 1. This was because I got a little sucked in to the appeal of being a traditional published author. But after stagnating during that time, I lost myself more than I found myself. After meeting a few awesome Perth writers, who all happen to be women earning over six figures … Read More
H is for Hot Right Now in Romance | Romance Writing from A to Z Want to know what’s the latest in romance books and publishing trends in 2017? Look no further. I’ve scoured the internet, asked my fellow Romance Writers of Australia, checked publishers websites and looked at big data from Amazon. Here’s what I’ve found. This report from data guy is his latest on the romance genre and was shown at the USA RWA conference in October 2016. It’s not right now, but it’s as close as you can get. In a nutshell, it says these top 10 sub … Read More
Want to learn how to make an awesome WordPress website? Take control of your career and learn how to manage a simple WordPress website and blog then turn it into a successful self-managed powerhouse for your author business. Learn via easy walk-through videos as I build an author website before your eyes, and talk about content creation, e-commerce, traffic acquirement and more. At $30 AUS for RWA members, you can’t go wrong! Downloadable PDFs and worksheets will be available so you can revise at your leisure. Whether you’re a digital immigrant or an author just wanting the latest hot tips on … Read More
The Love, Hate or Date session at the recent RWA conference in Adelaide was where writers were asked to submit their first two pages anonymously in the expectation that it would be read out in public for a panel of top editors and agents to advise on when they’d say no before adding it to the slush pile. Funnily enough, Love, Hate and Date is exactly the path my emotions took when it was my turn. LOVE When I first heard that the RWA conference was holding a Love, Hate or Date session this year, initially, my reaction was – what a fabulous idea. … Read More
Whether we like to admit it, or not, we’ve all fallen prey to a book boyfriend (or girlfriend) or two. And there are many of these characters, especially in romance, that are described as ‘extremely attractive’, ‘well built’, or my favourite, ‘hubba-hubba’ – I could go on, but I won’t. The point is, that it seems for a romance to survive the mainstream market, the main protagonists need to fit the general bill of what it means to be attractive – visually perfect. Just have a look at the Disney cartoons, for example. Mainstream loves perfection. But do we need … Read More
I’ve been working in the marketing department of an independent bookstore for the last six months and have learnt quite a lot of truths that affect how a self-publisher gets their book into a local store. I’m in Australia, so these tips are localised. They may work internationally, but as I’ve never worked in another book store, I’m not sure. So, here are the truths I’ve learnt: Using Ingram Spark is best. Check your prices are relevant to others similar to yours. Also check to make sure that the bookseller is getting the right RRP price. Sometimes Ingram can go off … Read More
B is for Brand – Self Publishing from A to Z What is a brand? In my opinion, a brand is the lasting impression your product (or you) leave behind on a person. It’s what distinguishes you from the rest. It’s what makes you better than your competitors. On my own website, I use animal imagery merged with writing/reading glasses in black and white offset against bright colours. I want my readers to remember that blog with the animals. The Zoo, is my metaphor for how crazy it can get in publishing, but it doesn’t have to get WILD.
This is the first post in the series – Self Publishing Tips from A to Z. I’ve already touched on the importance of creating a professional looking cover for an indie author. If you want your book to look appealing, you need your cover to look like it was created by a big 5 publishing house, not in your basement.
You can judge a book by its cover. If you intend to tackle the subject yourself, and don’t know where to start, read on. This walk through is for the background picture in my book cover only. I will do a typography tutorial later. In this part 1, we are going to talk about the planning and prep to get you to the designing stage. I’m sorry I simply don’t have the room to do a word for word tutorial. That’s why this is just a walk through and it will even be spread across a few parts. Here’s a tip … Read More
The Ultimate Novel Marketing Kit is here! I’ve created this kit to compliment my two other kits – the Planning Kit, and the Editing Kit. For many of you who have just finished NaNoWriMo, you have a novel or novella you have finished and need to go about marketing it. You can buy the kit from my Etsy page – ButterflyandBear. Author and book marketing involves :